About this app
What is Mx Mania?
“Seeing such a positive player response so early is a rewarding reflection of the hard work and dedication that has gone into bringing Dream Drop to market. We’re excited to build on this momentum and encourage Danish operators looking to elevate their jackpot offering to discover what Dream Drop can do for their casinos and their players,” Smith added.
FDJ United Director of Casino and Gaming David Robertson was similarly pleased with the opportunity to see his company strengthen its content offering with brand-new types of content.
“We’re delighted to launch Relax Gaming’s Dream Drop jackpot product, and the initial response from our players has been fantastic. Our ethos is all about creating moments that really matter for players, and Dream Drop does just that,” Robertson said, adding that the company cannot wait for the first Dream Drop millionaire to materialize in Denmark.
How to play Mx Mania
When excluding those who only played lottery draws, participation stood at 28%, implying lottery-only players comprised roughly 21% of the adult population.
Online gambling participation over four weeks reached 39% (16% excluding lottery-only players), while in-person gambling participation was 29% (18% excluding lottery-only players).
Top non-lottery activities during the period included scratchcards (13%), betting (10%) and online instant win games (8%).
About Mx Mania
In the second quarter of 2026, Flutter’s US revenue fell 6% to $1.683 billion, while sportsbook revenue fell 15%. US adjusted EBITDA fell sharply, and Flutter subsequently reduced its guidance. Despite this, FanDuel retained the number-one US sportsbook position, with Flutter reporting a 39% share of US sportsbook gross gaming revenue.
Ben Robinson, managing partner at Corfai, argues that the American listing achieved what it was supposed to achieve. The problems came afterwards. “The question was which arm of the K-shaped market Flutter would end up on. We have the answer now. Capital is concentrated in a narrow band of technology names and everything else is being marked on earnings.”
A US listing can improve access to capital without making the underlying business more attractive. London has a capital-markets problem. Gambling has an investment problem. The two overlap, but they are not the same thing.
